Have you ever thought about all the ways that makeup influences change? Well, it does. How do you think the ugly duckling turned into a beautiful swan? A makeover of course! I stumbled across an article by Gad Saad Ph.d. It had a cute behavioral study that was performed by Nicolas Gueguen. Here is the premise:
Two women go into a bar and are watched by observers. The point is to see the number of times the ladies get approached or spoken to. Whether they wore makeup or not. So, the ladies go to the bar on two different days. On one day without makeup and on the other with makeup. They sat together and chatted while two male observers kept track of the number of times men made attempts at talking to the ladies.
Here is how it went down:
This is how long it took for first contact
When wearing makeup: 17.09 minutes
When not wearing makeup: 23.08 minutes
Average number of Dudes that tried to make a love connection after one hour
When wearing makeup: 2.07
When not wearing makeup: 1.57
The final conclusion on this little test was that when the women had makeup on they were approached more quickly and more often. Go figure, right? My own little poll of the men in my life has revealed that my fellas (hubby and son) think that if a woman puts a little war paint on it shows that they care about taking care of themselves. I concur.
In another study that I read a while back children were shown pictures of the same woman with and without makeup. They were asked to tell which woman was the nice one and which was the mean one. The number of girls and boys in the study were the same. Overwhelmingly the children picked the lady with the makeup as the nice one. They had to be told that they were the same woman when the test was over, and the kids were all really surprised.
I am sure that you could find all sorts of studies to prove it further. A woman in makeup has nothing but a positive affect on the world. Men even get noticed more when they wear makeup. Don't you agree? Lol.
footnote: The above study was written about by Guy Saad Ph.d in the magazine psychology today. The study was performed by Nicola Gueyuen in 2008.